Mural

Overview

Mural is an AI-powered visual workspace designed to turn team alignment into an ongoing way of working. It connects strategy to execution by providing a shared, infinite canvas where teams can brainstorm, plan, and collaborate in real time, helping them move from concept to outcome with clarity and speed.

The platform serves research and development, sales, marketing, and consulting teams. Unlike traditional project management or communication tools, Mural combines real-time collaborative workspaces, expert-designed workflow templates, and AI-powered insights to help teams design smarter, iterate faster, and build with confidence.

Key Benefits

• Teams report a 50% increase in sales onboarding efficiency when using Mural.
• Sales teams gain back 1.5 days per week by streamlining planning and deal-closure workflows.
• Organizations report saving 800 hours of meeting time per year through visual alignment.
• AI-powered tools accelerate brainstorming, analyze feedback instantly, and optimize decision-making throughout project cycles.
• Expert-designed templates paired with AI guidance unlock productivity and efficiency for cross-functional work.

How It Works

Teams access a real-time collaborative workspace where they create visual plans on an infinite canvas. They select from expert-designed templates tailored to their workflow (such as product development or customer journey mapping), then leverage Mural's AI tools to jumpstart brainstorming, analyze feedback, and recommend next steps. The platform integrates with existing tech stacks so work flows between Mural and other tools without friction.

Use Cases

• Product and research teams use Mural to streamline workflows from idea to launch, designing faster iterations and building with greater confidence.
• Sales teams accelerate deal closure by building strategic account plans, mapping stakeholder influence, and co-creating proposals live with customers.
• Marketing teams define go-to-market strategy, unify campaign messaging, and launch campaigns at speed to reach audiences first.
• Consulting teams facilitate workshops, align stakeholders, and solve problems visually to deliver client outcomes faster and with greater business impact.
• Organizations use Mural for brainstorming, ideation, agile practices, strategic planning, process mapping, and customer journey mapping across departments.

Why Choose This Product

Mural is built for distributed teams across research and development, sales, marketing, and consulting who need to move from strategy to execution with alignment and speed. The product combines visual collaboration with AI-powered insights and expert-designed templates, making it strongest for teams running complex, multi-stakeholder initiatives where visibility and fast iteration drive business results.