About People of Craft
Overview
People of Craft is a growing directory that showcases creatives of color and their work across design, advertising, tech, illustration, lettering, art, and more. It exists to challenge and redefine the dominant image of what a creative professional looks like.
Unlike general portfolio platforms or job boards, People of Craft focuses specifically on amplifying underrepresented voices in the creative industry. Visitors can browse profiles by category and city, making it easy to find specific talent around the world.
Key Benefits
- Browse creatives of color by role — including artists, designers, developers, illustrators, letterers, photographers, strategists, writers, and more.
- Filter by city across a global list of over 150 locations, from Accra and Ankara to Tokyo and Vancouver.
- Community members can submit nominations to add new creatives to the directory.
- Individuals can submit a removal request if they wish to be taken off the platform.
- Anyone with a suggestion can contact the team directly via email.
How It Works
Visitors select a category — such as designer, illustrator, or photographer — and a city to filter the directory. To add someone new, a visitor submits a nomination through the site's nomination form. Creatives already listed who want to opt out submit a removal request.
Use Cases
- Hiring managers at agencies looking to diversify their candidate pipeline by discovering creatives of color in specific cities.
- Art directors seeking freelance illustrators or letterers from underrepresented backgrounds for project work.
- Creatives of color who want to gain visibility by being nominated to the directory.
- Community advocates and educators who want to recommend talent from within their networks via nominations.
- Journalists and researchers looking for creatives of color to profile or cite by discipline and location.
Why Choose This Product
People of Craft suits anyone looking to find, hire, or celebrate creatives of color across a wide range of disciplines and geographies. The directory is community-driven and nomination-based, meaning its quality depends on ongoing community participation.
