About Ranktracker
Overview
Ranktracker is an all-in-one SEO platform that helps marketers, agencies, and business owners find keywords, track search rankings, analyze SERPs, and audit websites from a single dashboard. Felix Rose-Collins founded the company in 2014 after struggling to find a quality SEO tool, and the product now serves more than 140,000 users from offices in London, Lymington, and Katowice.
Key Benefits
- Track keyword rankings across Google, Bing, Yahoo, and Yandex on mobile and desktop devices.
- Find low-difficulty, high-volume keywords from a database of billions.
- Analyze search engine results in more than 50 countries using Moz and Majestic data.
- Audit sites across 100+ data points to identify and fix hidden SEO issues.
- Monitor every backlink won or lost with Domain Rating, Spam Score, and dofollow/nofollow metrics.
- Build customizable reports to share visibility and competitor data with clients and teams.
How It Works
You start by adding your website and the keywords you want to track, choosing daily, weekly, or monthly ranking updates and targeting specific countries, cities, or zip codes. Ranktracker then collects real-time ranking data from connected search engines and displays it in an Overview dashboard. From there you use the Discovery tool to reveal keywords your site already ranks for and the Web Audit to scan for problems the tool tells you how to fix.
Use Cases
- SEO specialists track keyword rankings and monitor competitors to plan their optimization strategy.
- Marketing agencies create customizable reports and share view-only links to show clients progress.
- Small business owners improve local rankings by tracking keywords in specific cities and zip codes.
- Web developers audit client sites across 100+ data points and generate CSV reports for IT teams.
- Bloggers use the Keyword Finder and automatic rank tracking to grow organic traffic.
- Freelancers and web designers monitor backlinks and competitor links to guide outreach.
Why Choose This Product
Ranktracker combines rank tracking, keyword research, SERP analysis, site auditing, and backlink monitoring in one subscription, so teams do not need multiple SEO tools. The platform emphasizes ease of use, with a readable interface designed for both novices and experienced analysts, and it offers a free account and a seven-day free trial so new users can test the tools before committing.
Key Features
Rank Tracker
Monitors keyword rankings across Google, Bing, Yahoo, and Yandex on mobile and desktop with daily, weekly, or monthly updates.
Keyword Finder
Searches a database of billions of keywords with search volume and difficulty data, filterable by location and language.
SERP Checker
Shows search engine results across 50+ countries by combining data from Moz and Majestic.
Web Audit
Scans over 100 data points to identify SEO issues and generates CSV audit reports with past-record comparisons.
Backlink Checker
Analyzes any domain's backlinks including Domain Rating, URL Rating, and dofollow/nofollow ratio.
Backlink Monitor
Automatically tracks every backlink won or lost with metrics like Domain Rating, Spam Score, and dofollow status.
SEO Checklist
Provides step-by-step guidance on site settings and keyword research to maximize traffic.
Reports
Creates customizable reports showing visibility and competitor changes that can be downloaded or emailed.
Discovery Tool
Reveals keywords your website is already ranking for to shortcut your SEO strategy.
Competitor Analysis
Shows which keywords other companies rank for to plan strategy and find ranking opportunities.
Ranktracker Pricing
Pricing extracted from the product website and may change. Check the source for current details.