PickFu is a consumer research platform that connects businesses to a built-in panel of real consumers for instant feedback on products, creative assets, and ideas. It replaces traditional market research and live A/B testing with poll-based surveys that deliver responses within hours.
The platform serves e-commerce sellers, game developers, publishers, marketers, and agencies who need fast, trustworthy human insights without hiring specialists or waiting weeks. Over 30,000 businesses have used PickFu, completing more than 130,000 polls and collecting over 8 million responses.
You sign up for free, choose from 10 poll types, and define your target audience by selecting demographic traits like age, gender, income, interests, or buying behavior. PickFu delivers your poll to matching panelists, and results — including hard data and written responses — appear within hours.
PickFu is best suited for teams and individuals who need fast, reliable consumer feedback without investing in a full insights team or waiting weeks for results. The free pay-as-you-go plan makes it accessible for small teams, while PickFu+ and Enterprise tiers add volume discounts, team templates, and administrative controls for growing and large organizations.
PickFu offers 10 different poll types to cover every use case from concept testing to creative validation.
You can target respondents using 90+ demographic traits across 14 countries from a panel of 15 million consumers.
AI analysis tools are included on every poll to help you analyze open-ended responses and iterate quickly.
Every plan including the free pay-as-you-go tier includes unlimited poll creator seats for your team.
PickFu+ and Enterprise subscribers can create and share custom poll templates to streamline poll creation across the team.
PickFu+ subscribers get a free 5-person mini-poll every day for quick experimentation and fast insights.
Enterprise plans include custom demographics, custom NDAs, API access, permission management, and a dedicated customer success manager.
PickFu offers Amazon-specific mockup tools for testing main images, product descriptions, and split testing for listings.
You can purchase prepaid credits starting at $25 up to $10,000 that never expire and enable one-click polling.
Every poll includes written feedback from real respondents, not just quantitative data, providing deeper qualitative insights.
| Feature | Pay as you go Free | PickFu+ $999/yr | Enterprise Custom/yr | Prepaid Credit $25 $25 one-time | Prepaid Credit $250 $250 one-time | Prepaid Credit $500 $500 one-time |
|---|---|---|---|---|---|---|
| Free to sign up | ||||||
| Starting at $1 per response | ||||||
| AI analysis tools on every poll | ||||||
| 10 poll types covering every use case | ||||||
| 90+ traits to target your audience | ||||||
| 14 countries for global feedback | ||||||
| 15M+ respondents worldwide | ||||||
| Unlimited seats for your team | ||||||
| PickFu credit included (1:1) | ||||||
| Save up to 15% on every poll | ||||||
| Free daily 5-person mini-poll | ||||||
| Unlimited poll creators | ||||||
| Team templates | ||||||
| Priority support (6 hour response) | ||||||
| Dedicated customer success manager | ||||||
| Negotiated poll discount | ||||||
| Multi-team contracts | ||||||
| Custom templates for your team | ||||||
| Custom demographics for polling | ||||||
| Sample size up to 1000 | ||||||
| Never expires | ||||||
| One-click polling |
Pricing extracted from the product website and may change. Check the source for current details.
No, PickFu has a free pay-as-you-go plan. You sign up for free and only pay for the polls you run at a starting rate of $1 per response.
PickFu+ includes credit that matches your subscription amount (1:1), plus a free daily 5-person mini-poll. You do not get unlimited polls, but the credit lets you run polls at no extra cost up to your plan value.
No, your prepaid credit never expires. It remains in your account until you use it for polling.
PickFu+ is billed annually starting at $999 per year. The pay-as-you-go plan has no monthly fee.
PickFu offers a free plan with optional paid upgrades. See the pricing section for what's included in each tier.
PickFu offers the following plans: Pay as you go, PickFu+, Enterprise, Prepaid Credit $25, Prepaid Credit $250, Prepaid Credit $500. See the pricing section for what's included in each tier and any per-seat or usage-based costs.
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| Starting price | Free | Free | Free | Free |
| Pricing model | Freemium | Freemium | Freemium | contact_sales |
| Platforms | Web | — | — | Web |
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