About Mention | Social listening & Media Monitoring tool
Overview
Mention is a social listening and media monitoring platform that tracks online conversations across the web and social media. Marketers, agencies, and founders use it to monitor brand mentions, analyze sentiment and influence, and manage their social presence in a single tool.
Agorapulse acquired Mention, and Mention now points customers to Agorapulse for publishing and responding needs. Mention by Agorapulse focuses on social listening, media monitoring, and analytics.
Key Benefits
- Monitor mentions from over 1 billion sources in real time
- Build keyword and page-based alerts with simple or advanced Boolean queries
- Gauge influence, sentiment, emotion, and other indicators in tracked conversations
- Create auto-updating reports and dashboards with charts, maps, and key numbers
- Combine data from all sources for reach, volume, sentiment, location, and source analytics
- Publish, schedule, and respond across major social networks with a combined inbox
How It Works
Users define keyword or page-based alerts to tell Mention what to track. Mention then crawls the web and social media for matching mentions and notifies users by email or desktop push notifications. From the dashboard, teams analyze sentiment, reach, and other indicators, then respond through a combined social inbox.
Use Cases
- Brand Management: monitor and improve brand reputation across the web and social media
- Competitive Analysis: track competitor moves and benchmark market position
- Market Research: spot emerging technologies, regulatory changes, and consumer behavior
- Crisis Management: detect brand crises early and manage their impact
- PR Management: measure the results and audience reactions of press relations campaigns
- Social Media Management: publish content and engage with audiences in brand conversations
Why Choose This Product
Mention provides broad source coverage and flexible query tools, with reports and dashboards that combine data from multiple channels to support strategic decisions. Note that Mention is deprecating its publish and respond features, directing customers to Agorapulse for those needs.
Mention | Social listening & Media Monitoring tool Pros & Cons
- Real-time monitoring across over 1 billion sources
- Boolean search and page-based alert options
- Customizable reports and dashboards with templates
- Review monitoring across 75+ review sites
- Team collaboration with approval workflows and content library
- Publish and Respond features being deprecated in favor of Agorapulse
- Historical data access only available as a paid add-on
- API access only available as a paid add-on
Key Features
Real-time monitoring
Mention tracks and analyzes mentions from over 1 billion sources in real time.
Advanced Boolean search
All plansUsers build keyword and page-based alerts with operators like AND, NOT, and OR using up to 2,000 characters.
Sentiment analysis
All plansThe platform gauges influence, sentiment, emotion, and other indicators in tracked conversations.
Custom dashboards
All plansAuto-updating reports and dashboards visualize reach, volume, sentiment, location, source, and emotion.
Review monitoring
All plansCompany tracks reviews across 75+ review sites including Google, Trustpilot, Amazon, and Glassdoor.
Competitor benchmarking
All plansUsers compare share of voice and benchmark competitor performance to strengthen market position.
Social publishing
Users curate, create, and schedule content across major social networks.
Unified social inbox
All social inboxes are combined in one place so teams respond to customers instantly.
AI content assistance
Content curation and AI tools help teams generate and plan social media posts.
Team collaboration
All plansApproval workflows, a shared content library, and team member roles support collaborative work.
Mention | Social listening & Media Monitoring tool Pricing
View full pricing →- Real-time mention tracking across Facebook, Instagram, Twitter/X, Reddit, TikTok, Pinterest, and YouTube
- Comprehensive web monitoring of news, blogs, and forums
- Review monitoring across 75+ review sites including Google, Trustpilot, Amazon, and Glassdoor
- Advanced Boolean search and sentiment analysis with trend identification
- Competitor benchmarking, share of voice, and influence scoring
- Team collaboration, multi-user access, and Slack and Zapier integrations
Pricing extracted from the product website and may change. Check the source for current details.
Frequently asked questions about Mention | Social listening & Media Monitoring tool
What is Boolean Search?
Boolean Search improves result quality by letting you monitor topics more precisely using operators like AND, NOT, and OR. The Advanced Alert builds custom Boolean queries of up to 2,000 characters, while the Standard Alert offers a simplified version with a query builder.
What is the difference between alerts and mentions?
An alert is a keyword or set of keywords that Mention crawls the web and social media for. A mention is a result that it finds. For example, if your alert is your company name, your mentions are the places talking about it.
How do I know when there are new mentions?
You get notifications sent by email or desktop push notifications, and you can adjust your notification settings in your account.
Can I use Mention on my own website?
Yes. Mention provides an API for that, with detailed documentation available at dev.mention.com.
Do you offer discounts for NGOs?
Yes. Mention offers discounts for non-profit organizations. Contact Mention if you are interested.
Why can't I access the Publish and Respond features anymore?
Mention is progressively deprecating the Publish and Respond features to focus on its core offerings and integrate more closely with Agorapulse, which is now the official solution for publishing and responding.