About Campaign Monitor
Overview
Campaign Monitor is an email marketing platform from Marigold that helps small businesses, nonprofits, and marketing agencies create, send, and optimize email campaigns. It combines a drag-and-drop builder, automation, and reporting in one place.
The newer Marketing Studio generates a complete branded email and custom visuals from a single goal. Marketing Monitor and AI Email Booster then guide each send toward better results.
Key Benefits
- Generate a complete email campaign and custom visuals in one workspace instead of switching between writing and design tools.
- Pull branding, imagery, and tone of voice from your website so every campaign stays on brand.
- Compare each campaign against industry benchmarks and receive recommended optimization tactics.
- Apply AI-driven edits with one click before you send.
- Build automated customer journeys with a visual journey designer and prebuilt journeys.
- Track campaigns, journeys, and transactional emails in interactive real-time dashboards.
How It Works
Start from a free template or let Marketing Studio generate an on-brand campaign from your website and chosen goal. Edit the copy and imagery, review recommendations from AI Email Booster, and send. Then use Marketing Monitor reporting to see which changes improved results.
Use Cases
- Solopreneurs generate a customer-ready campaign without hiring separate writers and designers.
- Small marketing teams translate a campaign into another language in one click.
- Ecommerce marketers use Shopify customer data to send targeted, timely campaigns.
- Marketing agencies manage email programs for their clients on one platform.
- Nonprofits launch newsletters and event promotions from professionally designed templates.
- Marketers turn a finished email into a ready-to-publish Instagram post.
Why Choose This Product
Campaign Monitor has served small businesses, nonprofits, and agencies for more than two decades. Marketing Studio access is unlimited on Essentials or Premier plans and limited on Lite and during the free trial.
Campaign Monitor Pros & Cons
- Free templates and a free signup option
- AI tools for writing, segmenting, and email review
- Visual journey designer with prebuilt automated journeys
- Pulls brand assets automatically from your website
- Marketing Studio access is limited on Lite and during the free trial
Key Features
Marketing Studio
An AI campaign generator that creates a complete branded email and custom visuals in one place.
Marketing Monitor
Compares each campaign against industry benchmarks and recommends optimization tactics based on your goal.
AI Email Booster
Reviews email content and design before sending and applies approved changes with a single click.
Visual Journey Designer
Builds automated customer journeys with set triggers and prebuilt journeys for popular scenarios.
Drag-and-Drop Builder
Builds emails from content blocks with over 100 customizable, responsive template designs.
Translation
Creates a translated version of a campaign in one click while keeping the original untouched.
Social Suite
Turns a completed email campaign into a ready-to-publish Instagram post with copy, hashtags, and an image.
A/B Testing
Sends two versions of an email to test which performs best.
Send Time Optimization
Delivers each email at the best time based on how individual subscribers have historically interacted.
Real-Time Reporting
Interactive dashboards cover email campaigns, automated journeys, and transactional emails.
Campaign Monitor Pricing
View full pricing →Pricing extracted from the product website and may change. Check the source for current details.
Frequently asked questions about Campaign Monitor
Can I edit what Marketing Studio creates?
Yes. You can edit the email campaign, custom imagery, and translated content before anything goes live. Brand Hub is view-only, but you can resync it to pull the latest version of your website brand or point it to a different URL.
Is Campaign Monitor free?
Campaign Monitor offers a free plan with optional paid upgrades. See the pricing section for what's included in each tier.
What platforms does Campaign Monitor support?
Campaign Monitor is available on: Web.