About Brand24 - #1 AI Social Listening Tool
Overview
Brand24 is an AI-powered social listening and media monitoring tool that tracks brand mentions across 25 million online sources, including social media, news, blogs, videos, forums, podcasts, and reviews. It helps brands protect their reputation, measure brand awareness, analyze competitors, and discover customer insights in real time.
Founded in 2011, Brand24 serves more than 4,000 brands and customers in 154 countries and has delivered over 25 billion mentions. Its AI capabilities include sentiment analysis, a Brand Assistant chatbot, anomaly detection, and LLM Listening for tracking brand visibility across AI platforms.
Key Benefits
- Monitor 25 million online sources in real time to catch critical mentions early
- Analyze sentiment across 108 languages to understand audience tone
- Track reach, engagement, and share of voice to benchmark against competitors
- Measure hashtag performance and identify influential authors
- Generate automated reports and share insights across your organization
- Access AI-driven recommendations through the Brand Assistant
How It Works
Users create a project around a brand, competitor, product, or hashtag by entering keywords, which can be refined with Boolean operators. Brand24 continuously gathers mentions, enriches them with reach and influencer data, and applies NLP and machine learning for sentiment analysis. Dashboards organize the results into Mentions, Analysis, Comparison, and Demographic tabs for reporting.
Use Cases
- PR teams measure and report media coverage with automated reports
- Marketing teams benchmark campaign performance against competitors
- Customer success teams collect honest consumer feedback from online conversations
- Market researchers discover customer insights and emerging trends
- Brands track hashtag campaigns and identify influential voices
- Enterprises monitor brand visibility across AI platforms and share of voice
Why Choose This Product
Brand24 combines real-time monitoring across 25 million sources with AI-powered sentiment analysis, an AI Brand Assistant, and LLM Listening that tracks how brands appear in ChatGPT, Gemini, Claude, and other AI chatbots. Its tiered plans scale from individual users to large enterprises, with add-ons such as Smart Context Search and an AI Visibility module.
Brand24 - #1 AI Social Listening Tool Pros & Cons
- Monitors 25 million online sources in real time
- Sentiment analysis across 108 languages
- AI features including Brand Assistant and anomaly detection
- Integrates with Slack and Microsoft Teams
- 14-day free trial available
- Smart Context Search available only as a paid add-on
- API access requires an additional $149 fee
- AI Visibility module is an add-on on most plans
Key Features
Real-time monitoring
Tracks brand mentions across 25 million online sources including social, news, blogs, forums, podcasts, and reviews.
AI sentiment analysis
Classifies mentions as positive, negative, or neutral across 108 supported languages using NLP and machine learning.
Brand Assistant
An AI chatbot that answers questions using project data, mentions, and brand health information.
LLM Listening
Measures brand visibility and share of voice across leading AI chatbots including ChatGPT, Gemini, Claude, and Perplexity.
Comparison Tab
Benchmarks a brand against competitors or compares performance across time periods with side-by-side metrics.
Reports and alerts
Exports reports to PDF, CSV, or PPTX and sends customizable alerts through Slack, Microsoft Teams, email, or in-app, including Storm Alerts.
Demographic analysis
Reveals audience age, gender, occupation, income level, education, and interests across platforms and countries.
Hashtag and influencer tracking
Measures hashtag reach and volume and identifies influential authors using the Presence Score and Influencer Tab.
Brand24 - #1 AI Social Listening Tool Pricing
View full pricing →- 3 keywords
- 2K mentions per month
- 1 user
- Update every 12h
- AI Sentiment Analysis
- 7 keywords
- 10K mentions per month
- Unlimited users
- Update every hour
- Chat support
- AI Sentiment Analysis
- 12 keywords
- 40K mentions per month
- Unlimited users
- Realtime updates
- Priority support
- Lightning Search and AI features
- 25 keywords
- 100K mentions per month
- Unlimited users
- Realtime updates and priority support
- Unlimited AI Topics
- Client Success Lead and Advanced Reports
- Custom keyword count and mentions limit
- Unlimited users and realtime updates
- Unlimited AI Insights and AI Topics
- Dedicated consulting
- AI Visibility module
| Feature | Individual $249/mo | Team $349/mo | Pro $499/mo | Business $699/mo | Enterprise $1499/mo |
|---|---|---|---|---|---|
| 3 keywords | |||||
| 2K mentions per month | |||||
| 1 user | |||||
| Update every 12h | |||||
| AI Sentiment Analysis | |||||
| 7 keywords | |||||
| 10K mentions per month | |||||
| Unlimited users | |||||
| Update every hour | |||||
| Chat support | |||||
| 12 keywords | |||||
| 40K mentions per month | |||||
| Realtime updates | |||||
| Priority support | |||||
| Lightning Search and AI features | |||||
| 25 keywords | |||||
| 100K mentions per month | |||||
| Realtime updates and priority support | |||||
| Unlimited AI Topics | |||||
| Client Success Lead and Advanced Reports | |||||
| Custom keyword count and mentions limit | |||||
| Unlimited users and realtime updates | |||||
| Unlimited AI Insights and AI Topics | |||||
| Dedicated consulting | |||||
| AI Visibility module |
Pricing extracted from the product website and may change. Check the source for current details.
Frequently asked questions about Brand24 - #1 AI Social Listening Tool
What is Brand24, and how does it work?
Brand24 is a media monitoring and social listening tool that tracks what is said about a brand, competitor, or topic across 25 million sources. Users create a project around keywords, Brand24 gathers and enriches mentions, applies NLP and machine learning for sentiment analysis, and organizes results into Mentions, Analysis, Comparison, and Demographic tabs.
What are some of the features Brand24 offers?
Brand24 offers real-time monitoring across 25M+ online sources, instant alerts deliverable in Slack, Microsoft Teams, email, or in-app, interactive dashboards with reports exportable to PDF or Excel, a Comparison Tab for benchmarking, and an Influencer Tab that surfaces social media users who drive discussions.
Is Brand24 - #1 AI Social Listening Tool free?
Brand24 - #1 AI Social Listening Tool is a paid product. See the pricing section for current plans and starting prices.
How much does Brand24 - #1 AI Social Listening Tool cost?
Brand24 - #1 AI Social Listening Tool offers the following plans: Individual, Team, Pro, Business, Enterprise. See the pricing section for what's included in each tier and any per-seat or usage-based costs.
What platforms does Brand24 - #1 AI Social Listening Tool support?
Brand24 - #1 AI Social Listening Tool is available on: Web, iOS, Android.