About Smartlead
Overview
Smartlead is a cold email platform built for sales teams and agencies that run outbound at scale. It pairs unlimited mailboxes and automated email warmup with a deliverability engine designed to land campaigns in the primary inbox instead of the spam folder.
The platform combines prospecting, sending, AI agents, a shared Master Inbox, voice dialing, and a built-in CRM in one system. More than 100,000 businesses use Smartlead to run multi-channel outreach and manage their full revenue cycle from a single place.
Key Benefits
- Unlimited mailboxes on every plan with no per-account fees.
- Automated email warmup and DNS, SPF, DKIM, and DMARC setup handled for you.
- AI agents research leads, write personalized emails, and update your CRM without coding.
- Every three emails sent earns a verified prospect checked across three independent sources.
- One Master Inbox centralizes replies and auto-categorizes them by intent.
- A drag-and-drop CRM board stays synced with campaigns and the inbox in real time.
How It Works
Connect your email accounts or buy ready-to-send mailboxes through SmartSenders, then build campaigns with personalization fields and spintax. Smartlead warms up sending accounts, rotates volume across mailboxes, and monitors deliverability signals in real time. AI agents qualify replies and update the CRM so the team only steps in when it is time to close.
Use Cases
- SDR teams scale personalized outbound to thousands of prospects without buying more mailboxes.
- Agencies run white-labeled cold outreach for multiple clients from one workspace.
- B2B sales teams book discovery calls using AI reply management and the built-in dialer.
- Lead generation companies use verified prospect credits to keep bounce rates low.
- Enterprise sales organizations deploy AI agents to automate the full revenue cycle.
- Solopreneurs start on the Base plan to send up to 6,000 emails per month.
Why Choose This Product
Smartlead centers its product on deliverability, with dedicated-tenant infrastructure, private IPs, and a reward-based warmup pool. Full API and webhook access and white-label options let agencies and infrastructure builders embed the platform in their own products. Voice calling, email verification, and dedicated SmartServers are sold as paid add-ons.
Smartlead Pros & Cons
- Unlimited mailboxes on every plan at no extra cost
- Automated email warmup with built-in DNS, SPF, DKIM, and DMARC setup
- AI agents automate lead research, personalization, and CRM updates
- Free trial with no credit card required
- Full API, webhooks, and white-label options
Key Features
Unlimited mailboxes
Connect unlimited email accounts on every plan with no per-mailbox fees.
Automated email warmup
Smartlead handles warmups, DNS, SPF, DKIM, and DMARC setup and sender rotation automatically.
Deliverability engine
Dedicated-tenant infrastructure and real-time bounce and spam monitoring keep campaigns out of spam folders.
AI agents
AI agents research leads, write personalized emails, and update your CRM without any coding.
Master Inbox
One shared inbox centralizes replies, auto-categorizes them by intent, and prioritizes hot leads.
SmartDialer
Make parallel voice calls with local-presence numbers from the same dashboard as email campaigns.
Built-in CRM
A drag-and-drop kanban board manages deals in sync with the Master Inbox and outreach campaigns.
Verified prospects
Each prospect is verified across three independent sources to keep bounce rates low.
API and MCP
Smartlead MCP lets AI assistants manage campaigns, leads, and replies through 170 actions.
Smartlead Pricing
View full pricing →- 2,000 contacts
- 6,000 email sends per month
- 2,000 verified emails per month
- Unlimited mailboxes
- Free trial, no credit card required
- 30,000 contacts
- 90,000 email sends per month
- 30,000 verified emails per month
- Unlimited mailboxes
- Unlimited contacts
- 150,000 email sends per month
- 50,000 verified emails per month
- Free premium warmup pool
- Unlimited mailboxes
- Unlimited contacts
- 500,000 email sends per month
- 170,000 verified emails per month
- Free premium warmup pool
- 3 SmartServers included
- Unlimited mailboxes
| Feature | Base $39/mo | Pro $94/mo | Unlimited Smart $174/mo | Unlimited Prime $379/mo |
|---|---|---|---|---|
| 2,000 contacts | ||||
| 6,000 email sends per month | ||||
| 2,000 verified emails per month | ||||
| Unlimited mailboxes | ||||
| Free trial, no credit card required | ||||
| 30,000 contacts | ||||
| 90,000 email sends per month | ||||
| 30,000 verified emails per month | ||||
| Unlimited contacts | ||||
| 150,000 email sends per month | ||||
| 50,000 verified emails per month | ||||
| Free premium warmup pool | ||||
| 500,000 email sends per month | ||||
| 170,000 verified emails per month | ||||
| 3 SmartServers included |
Pricing extracted from the product website and may change. Check the source for current details.
Frequently asked questions about Smartlead
How much does Smartlead cost?
Smartlead offers four plans: Base at $39/month, Pro at $94/month, Unlimited Smart at $174/month (most popular), and Unlimited Prime at $379/month. Annual billing saves 17%, and all plans include a free trial with no credit card required.
Do I have to pay per email account or mailbox?
No. All Smartlead plans include unlimited email accounts at no extra cost. You can connect as many mailboxes as you need and scale your outbound without paying per account, which is a cost advantage over most outbound tools.
What is the difference between a lead credit and an email credit?
A lead credit is a unique prospect email stored in your account and counted toward your contacts limit. An email credit is each individual email sent across any campaign. The Base plan includes 2,000 contacts and 6,000 email sends per month as separate counters.
How does email rotation work in Smartlead?
Smartlead automatically rotates sending across all connected mailboxes within a campaign. This distributes send volume evenly, protects individual sender reputation, and improves deliverability by avoiding high-volume spikes from a single address.
Can Smartlead help improve my email deliverability rates?
Yes. Smartlead improves deliverability through AI-powered email warmups across providers, unique IP rotation per campaign, and dynamic ESP matching. Real-time AI learning refines strategies based on performance so you can focus on closing deals.
Can I integrate Smartlead with other tools I'm using?
Smartlead integrates with HubSpot, Salesforce, Pipedrive, Clay, Listkit, and more, plus webhooks and APIs. It also connects with automation tools like Zapier, Make, and N8N for syncing leads and campaign activity.