About Kapwing: Make a Video About Anything
Overview
Kapwing is an online video editor and AI content platform that turns simple prompts into full, multimedia-rich video projects. It runs entirely in the browser, saves work to the cloud automatically, and serves over 30 million creators across marketing, education, and internal communications teams.
The platform combines generative AI tools with a drag-and-drop timeline, giving teams both speed and frame-level editorial control. Kapwing is a female-founded, female-led company built by creators who run their own YouTube channel.
Key Benefits
- Generate complete video projects from a single text prompt with AI voiceover, visuals, subtitles, and music
- Edit, trim, and combine clips on a drag-and-drop timeline with frame-level precision
- Auto-subtitle and translate content into over 60 languages for global audiences
- Collaborate in real time with shared workspaces, commenting, and simultaneous editing
- Keep campaigns on-brand with Brand Kits, custom fonts, and consistent templates
- Export finished projects in up to 4K resolution without a watermark on paid plans
How It Works
Users attach their media, then start from a text prompt or a customizable template. Kapwing's AI assembles a multi-layer project with timing and sound, and the editor handles the rest. Everything saves to the cloud, and teams export videos, images, audio, or GIF files directly from the browser.
Use Cases
- Marketers create more content in less time while keeping campaigns consistent and launching faster
- Internal communications teams publish video updates that are easy to watch, share, and localize
- Content creators turn rough ideas into polished videos with templates, quick exports, and collaboration
- Educators connect with their classes and strengthen students' storytelling skills through video
- HR and training professionals produce updates and training content that reach every office
Why Choose This Product
Kapwing's browser-based design means no downloads or installations, so teams can start creating in minutes. Built by creators for the creator in everyone, the platform pairs AI-powered production speed with the precise editorial control that professional teams expect.
Kapwing: Make a Video About Anything Pros & Cons
- Free tier with 10 credits and unlimited watermarked exports
- AI video generation from a simple text prompt
- Real-time collaboration with commenting and shared workspaces
- Auto-subtitles and translation in over 60 languages
- 4K exports with no watermark on paid plans
- Free exports capped at 720p and 4-minute length
- Free projects carry a Kapwing watermark
Key Features
AI Video Generator
Turns a text prompt into original videos complete with voiceover, visuals, subtitles, music, and customizable scripts.
Video Editor
Edit, trim, and combine clips on a drag-and-drop timeline with frame-level precision in the browser.
Auto Subtitles
Generates subtitles automatically with AI and supports saving in SRT/VTT file formats.
Translation
Auto-translates subtitles into over 60 languages to make content accessible to global audiences.
Text to Speech
Generates speech from text layers automatically and supports dubbing and custom voice clones on higher tiers.
Clean Audio
Automatically removes background noise, corrects loudness, and reduces popping sounds in audio and video files.
Real-Time Collaboration
Multiple editors work on the same project simultaneously and leave comments directly on the video.
Brand Kit
Saves brand logos, fonts, and colors for consistent on-brand exports, plus custom font uploads.
Kapwing: Make a Video About Anything Pricing
View full pricing →- 10 credits to start
- Unlimited exports with a watermark
- Export videos up to 4 minutes long
- 720p video quality
- 5 GB of cloud storage
- 1,000 credits per month
- No Kapwing watermark on creations
- Upload files up to 6 GB
- Export content in 4K resolution
- Export projects up to 2 hours long
- Brand Kit, custom fonts, and 200 GB cloud storage
- 4,000 credits per month
- Create custom voice clones
- Lip sync videos
- Ability to purchase additional credits
- 800 GB of cloud storage
- Custom billing and cloud storage
- Dedicated account manager
- Priority customer support
- Onboarding and training
- SAML single sign-on (SSO)
| Feature | Free Free one-time | Pro $16/mo | Business $50/mo | Enterprise Custom |
|---|---|---|---|---|
| 10 credits to start | ||||
| Unlimited exports with a watermark | ||||
| Export videos up to 4 minutes long | ||||
| 720p video quality | ||||
| 5 GB of cloud storage | ||||
| 1,000 credits per month | ||||
| No Kapwing watermark on creations | ||||
| Upload files up to 6 GB | ||||
| Export content in 4K resolution | ||||
| Export projects up to 2 hours long | ||||
| Brand Kit, custom fonts, and 200 GB cloud storage | ||||
| 4,000 credits per month | ||||
| Create custom voice clones | ||||
| Lip sync videos | ||||
| Ability to purchase additional credits | ||||
| 800 GB of cloud storage | ||||
| Custom billing and cloud storage | ||||
| Dedicated account manager | ||||
| Priority customer support | ||||
| Onboarding and training | ||||
| SAML single sign-on (SSO) |
Pricing extracted from the product website and may change. Check the source for current details.
Frequently asked questions about Kapwing: Make a Video About Anything
Is Kapwing: Make a Video About Anything free?
Kapwing: Make a Video About Anything offers a free plan with optional paid upgrades. See the pricing section for what's included in each tier.
How much does Kapwing: Make a Video About Anything cost?
Kapwing: Make a Video About Anything offers the following plans: Free, Pro, Business, Enterprise. See the pricing section for what's included in each tier and any per-seat or usage-based costs.
What platforms does Kapwing: Make a Video About Anything support?
Kapwing: Make a Video About Anything is available on: Web.