Mailchimp vs HubSpot: Which is Better in 2026?
A side-by-side comparison of Mailchimp (Freemium) and HubSpot (Freemium) — pricing, features, platforms, and user ratings.
TL;DR
Both Mailchimp and HubSpot are worth evaluating — neither has enough user reviews yet to declare a clear winner. Compare features and pricing below to find the best fit for your needs.
How Mailchimp compares
MailchimpThis | ||
|---|---|---|
| Starting price | Free | Free |
| Pricing model | Freemium | Freemium |
| Platforms | Web | Web |
| Top features |
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| Rating | — | — |
Frequently Asked Questions
What is the difference between Mailchimp and HubSpot?
Mailchimp and HubSpot are both tools in the same category. Mailchimp is freemium — AI-powered email and SMS marketing platform that uses your customer data to automate campaigns, grow audiences, and drive revenue for businesses of all sizes.. HubSpot is freemium — Marketing, sales, service, content, and data software unified on one AI-powered CRM platform — grow your business with free and paid tools.. The main differences are in pricing, platform support, and feature focus.
Which is better: Mailchimp or HubSpot?
Both Mailchimp and HubSpot are worth evaluating — neither has enough user reviews yet to declare a clear winner. Compare features and pricing below to find the best fit for your needs.
Is Mailchimp free?
Mailchimp offers a free tier with limited features. A paid plan is required for full access.
Is HubSpot free?
HubSpot offers a free tier with limited features. A paid plan is required for full access.
What are the best alternatives to both Mailchimp and HubSpot?
If neither Mailchimp nor HubSpot meets your needs, you can browse alternatives on each product's alternatives page. MazikBox ranks alternatives by shared categories, platforms, pricing, and user ratings.