About Rival IQ: Competitive Social Media Analytics for Digital Marketers
Overview
Rival IQ provides social media marketing analytics for digital marketers, combining competitive analysis, social reporting, and content marketing tools in one platform. It lets brands track competitors across major social channels without needing a data scientist on staff. Founded in 2012, Rival IQ is now part of the Quid family.
The platform helps teams compare their social performance to competitors, audit their own social presence, monitor brand health through social listening, and deliver custom reports.
Key Benefits
- Track and benchmark competitors across TikTok, Instagram, Facebook, Twitter, and LinkedIn
- Run social media audits with custom reports and complete social data
- Monitor brand health with sentiment and mention data from millions of sources
- Get in-app and email alerts when competitors post high-performing content
- Export custom branded reports and schedule automatic email delivery
- Start with a free 14-day trial with no credit card
How It Works
Add the companies you want to track, and Rival IQ monitors one social handle per network for each. The platform benchmarks publicly available metrics, flags breakout posts, and delivers reports through dashboards, scheduled exports, and email alerts. A free Head-to-Head report lets you compare your account against one competitor at no cost.
Use Cases
- Digital marketers compare their brand's social performance against competitors
- Agencies manage multiple client landscapes and export client-branded reports
- Brand managers monitor sentiment and conversations with social listening
- Content teams analyze hashtags, topics, and posting time to improve engagement
- Marketing leadership tracks Facebook Ads campaign performance with alerts
Why Choose This Product
Rival IQ combines competitive benchmarking, social listening, and reporting in one tool, using machine learning to detect boosted posts. As a Quid company, it extends brand perception analysis beyond social media.
Rival IQ: Competitive Social Media Analytics for Digital Marketers Pros & Cons
- Free 14-day trial with no credit card required
- Free Head-to-Head report against one competitor
- Machine learning boosted-post detection
- Social listening across millions of sources
- Part of the Quid analytics family
Key Features
Competitive benchmarking
All plansCompare your brand's social metrics against competitors across all major channels in one interface.
Social posts analysis
All plansAnalyze every available social post for tracked companies to highlight trends and improve engagement.
Social listening
Engage+Monitor mentions, sentiment, and conversations from advocates and detractors with saved searches.
Facebook Ads reporting
Engage+Monitor campaigns and get alerts for top-performing and underperforming Facebook Ads accounts.
Google Data Studio Connector
Engage+Pull Rival IQ social media analytics directly into Google Data Studio.
Custom branded reports
Export reports and charts in your or your client's brand colors for presentations.
Scheduled exports
All plansAutomatically deliver any report by email on a regular schedule.
Email alerts
All plansGet proactive email and in-app notifications when a tracked company posts a breakout post or changes positioning.
Hashtag analysis
All plansAggregate and analyze hashtag activity and performance across all major channels.
Social Insights API
Integrate Rival IQ social metrics into your own app or connected service.
Rival IQ: Competitive Social Media Analytics for Digital Marketers Pricing
View full pricing →- 10 tracked companies
- 6 months of data history
- 1 user account
- Competitive social metrics and benchmarking
- Social content analysis for hashtags, topics, and time
- Email alerts and scheduled reports
- 20 tracked companies
- 12 months of data history
- 2 user accounts
- 2 Social Listening Saved Searches
- Facebook Ads reporting and alerts
- Google Data Studio Connector
- 40 tracked companies
- 24 months of data history
- 5 user accounts
- 10 Social Listening Saved Searches
- Private data aggregation across multiple handles
- Estimated impressions and API access add-on
| Feature | Drive $239/mo | Engage $349/mo | Engage Pro $559/mo |
|---|---|---|---|
| Competitive benchmarking | |||
| Social posts analysis | |||
| Social listening | |||
| Facebook Ads reporting | |||
| Google Data Studio Connector | |||
| Scheduled exports | |||
| Email alerts | |||
| Hashtag analysis |
Pricing extracted from the product website and may change. Check the source for current details.
Frequently asked questions about Rival IQ: Competitive Social Media Analytics for Digital Marketers
Is Rival IQ: Competitive Social Media Analytics for Digital Marketers free?
Rival IQ: Competitive Social Media Analytics for Digital Marketers is a paid product. See the pricing section for current plans and starting prices.
How much does Rival IQ: Competitive Social Media Analytics for Digital Marketers cost?
Rival IQ: Competitive Social Media Analytics for Digital Marketers offers the following plans: Drive, Engage, Engage Pro. See the pricing section for what's included in each tier and any per-seat or usage-based costs.
What platforms does Rival IQ: Competitive Social Media Analytics for Digital Marketers support?
Rival IQ: Competitive Social Media Analytics for Digital Marketers is available on: Web.