About Brandwatch
Overview
Brandwatch, a Cision company, is an AI-powered social media management, consumer intelligence, and influencer marketing suite. It is trusted by thousands of the world's largest brands, including half of the Forbes 100.
The platform brings structure and meaning to billions of social conversations. It pairs social listening, content publishing, community management, and influencer discovery so teams can monitor their brand, engage consumers, and react to emerging trends in one place.
Key Benefits
- Monitor brand sentiment and emerging threats across more than 100 million sources with real-time alerts
- React to the trends that matter using the world's largest archive of consumer opinion and generative AI
- Coordinate organic and paid posts, teams, workflows, and approvals in one collaborative social content calendar
- Engage customers and prospects from one social inbox for every network
- Discover influencers and run end-to-end multichannel campaigns from a database of over 30 million creators
- Distribute flexible, automated reporting and alerts across the business
Why Choose This Product
Industry analysts consistently recognize Brandwatch as a leader in social listening and consumer intelligence, and it was named Social Listening Solution of the Year at the 2026 MarTech Breakthrough Awards. Its complementary suite of specialized tools covers research, publishing, community management, and influencer marketing, with unlimited channels for suite customers. This makes it a fit for enterprise teams that want one trusted source for social decision-making.
Use Cases
- Researchers and analysts search the world's largest archive of consumer opinion for market insights
- Social media managers and content marketers collaborate on content and manage approvals in one social calendar
- Community teams run customer support and social CRM from a centralized inbox across all networks
- Influencer marketers and agencies manage relationships and report on multichannel campaigns
- Content marketers benchmark and build dashboards to understand performance against competitors
Brandwatch Pricing
View full pricing →Pricing extracted from the product website and may change. Check the source for current details.