Framer

Overview

Framer is an AI website builder for designers and teams. It combines an AI agent that generates editable pages, sections, copy, and visuals directly in your project with a full canvas for manual refinement.

Unlike traditional website builders that force you to choose between AI generation and manual control, Framer lets you start from a prompt and then refine layouts, typography, components, breakpoints, spacing, color, and effects on canvas. It is built for designers, freelance creatives, agencies, and startup teams who want to ship production websites faster.

Key Benefits

• AI agent generates editable pages, sections, copy, and visuals directly in your project from a text prompt.
• Full canvas control lets you refine every design detail — layouts, typography, components, breakpoints, spacing, color, and effects — after AI generation.
• AI agent manages CMS content by creating collections and populating content, keeping design and publishing workflows connected.
• AI agent builds custom code components for interactions and live features, keeping them connected to your design system.
• Built-in CMS, SEO, hosting, analytics, and localization tools come included across paid plans.
• Publish with a free Framer domain on the Free plan or connect a custom domain on paid plans.

How It Works

You describe the website, page, or update you need in a text prompt. Framer's AI agent creates editable pages, sections, copy, and visuals directly in your project on the canvas. You can keep refining through the conversation with the agent, or take over manually on the canvas to adjust layouts, typography, components, breakpoints, spacing, color, and effects before publishing.

Use Cases

• Freelance designers — generate a full client website from a brief, then refine every visual detail on canvas before publishing.
• In-house marketing teams at startups and scale-ups — run their full marketing stack on Framer with CMS, SEO, analytics, and A/B testing.
• Agency teams — collaborate with clients using live collaboration, branching with previews, and staging environments before going live.
• Students and non-commercial creators — build personal portfolios or project sites on the Free plan with a free Framer domain and 500 daily credits.
• Templatemakers — use Framer as a design tool to create and sell website templates with full design control.

Why Choose This Product

Framer is best suited for designers, freelancers, small studios, and agency or startup teams who want AI-assisted website creation without losing fine-grained design control. The Free plan works well for non-commercial use and exploration, but advanced features like custom domains, staging environments, and A/B testing require paid plans starting at $10 per month.