About Planoly
Overview
Planoly is a social media planner and management tool that helps creators, small business owners, and social media managers plan, schedule, and automate content across Instagram, TikTok, LinkedIn, Facebook, Pinterest, YouTube, and Threads. The platform brings the entire social workflow into one calendar view, from content ideation and grid planning to publishing, analytics, and monetization.
Launched in 2016 as the first visual Instagram planner, Planoly has expanded into a full suite that supports cross-platform scheduling and lets users sell digital products directly from their link-in-bio. More than 8 million creators, entrepreneurs, and brands use the platform.
Key Benefits
- Schedule posts across multiple platforms from one unified calendar view
- Generate content ideas, keyword recommendations, and caption suggestions with AI
- Auto-post when platforms allow it, or receive push reminders for native posting
- Preview and rearrange your Instagram grid before publishing
- Automate replies to comments and DMs with auto-responses
- Sell digital products and services from a link-in-bio storefront with zero transaction fees
How It Works
Users plan their social calendar in one organized view, use AI assistance for post ideas and captions, and schedule content across their connected channels. Planoly auto-posts where platforms allow it and sends native posting reminders when not. A built-in media library stores photos, videos, and graphics, while the link-in-bio storefront turns the profile into a page for services, downloads, and bookings.
Use Cases
- Social media managers schedule and organize content across multiple client accounts
- Small business owners automate replies and sell products from a link-in-bio storefront
- Content creators preview and refine their Instagram grid before posting
- Freelancers and service providers use their link-in-bio for bookings and digital downloads
- Marketers plan around weekly trends, holidays, and cultural moments
Why Choose This Product
Planoly combines cross-platform scheduling, grid planning, automation, and monetization in one tool trusted by more than 8 million users. Its free plan is available in the mobile app, and every paid plan includes a 14-day free trial.
Planoly Pros & Cons
- Cross-platform scheduling across 7+ major social networks
- AI content ideation with caption and keyword suggestions
- Link-in-bio storefront with zero transaction fees
- Free plan available on the mobile app
- 14-day free trial on all paid plans
- Free plan caps at 10 uploads per month and is mobile app only
Key Features
AI content ideation
All plansGenerates post ideas, keyword recommendations, and caption suggestions tailored to your brand.
Unified social calendar
All plansShows everything you are posting across Instagram, TikTok, LinkedIn, Facebook, YouTube, Threads, and Pinterest in one organized calendar.
Trend calendar
All plansHighlights holidays, pop culture moments, and trending video formats updated weekly so you never face a blank screen.
Post scheduling
All plansAuto-posts when platforms allow it and sends push reminders for native posting with music and editing tools when they do not.
Grid planning
All plansLets you preview how your Instagram feed will look and rearrange posts until it feels right before publishing.
Media library
All plansStores photos, videos, and graphics in a built-in library so visual assets stay organized in one place.
DM and comment automation
All plansSets up auto-responses to answer common questions across replies, comments, and DMs without staying glued to your phone.
Link-in-bio storefront
All plansTurns your link-in-bio into a storefront to sell services, digital downloads, and bookings with zero transaction fees.
Cross-platform analytics
Provides analytics across all your connected social accounts in one place.
Planoly Pricing
View full pricing โ- 1 social set
- 1 user
- Unlimited uploads
- Free Link in Bio
- Sell digital products and physical merch
- Automate Instagram DMs
- 2 social sets
- 2 users
- Unlimited uploads
- Free Link in Bio
- Sell digital products and physical merch
- Automate Instagram DMs
- 6 social sets
- 6 users
- Unlimited uploads
- Free Link in Bio
- Sell digital products and physical merch
- Automate Instagram DMs
| Feature | Starter $14/mo | Growth Custom/mo | Pro Custom/mo |
|---|---|---|---|
| AI content ideation | |||
| Unified social calendar | |||
| Trend calendar | |||
| Post scheduling | |||
| Grid planning | |||
| Media library | |||
| DM and comment automation | |||
| Link-in-bio storefront |
Pricing extracted from the product website and may change. Check the source for current details.
Frequently asked questions about Planoly
Can I auto-post to Instagram Reels and TikTok?
Yes. If your video already has original audio, Planoly can auto-post it directly to Instagram Reels and TikTok, including your caption and cover image. When native posting is the better choice, Planoly sends a reminder with your content ready to publish.
What platforms does Planoly support?
Planoly supports Instagram, TikTok, LinkedIn, Facebook, Pinterest, YouTube, and Threads, and you can also schedule reminders for X (formerly Twitter).
Do you offer a free plan?
Yes. The free plan is available in the Planoly mobile app and includes 10 uploads per month. You can also try any paid plan free for 14 days.
Is Planoly just for Instagram?
Not anymore. Planoly now supports cross-platform scheduling, planning, and analytics for all major social platforms, not just Instagram.
Can I switch plans after I sign up?
Yes. You can upgrade or downgrade your plan at any time from your account settings, and you can cancel or downgrade whenever you like.
What is a social set?
A social set lets you link up to one of each social channel, including Instagram, Facebook, X (formerly Twitter), Pinterest, LinkedIn, YouTube, Threads, and TikTok.

