HubSpot CRM vs Apollo.io: Which is Better in 2026?
A side-by-side comparison of HubSpot CRM (Freemium) and Apollo.io (Freemium) — pricing, features, platforms, and user ratings.
TL;DR
Both HubSpot CRM and Apollo.io are worth evaluating — neither has enough user reviews yet to declare a clear winner. Compare features and pricing below to find the best fit for your needs.
How HubSpot CRM compares
HubSpot CRMThis | ||
|---|---|---|
| Starting price | Free | Free |
| Pricing model | Freemium | Freemium |
| Platforms | Web, iOS, Android | Web, macOS, Windows |
| Top features |
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| Rating | — | — |
Frequently Asked Questions
What is the difference between HubSpot CRM and Apollo.io?
HubSpot CRM and Apollo.io are both tools in the same category. HubSpot CRM is freemium — Free CRM that unifies customer data with AI tools — manage contacts, track deals, and automate sales from one platform without paying for a subscription. Apollo.io is freemium — AI-powered B2B sales platform that unifies prospecting, lead gen, data enrichment, and deal automation to build pipeline and close deals faster. The main differences are in pricing, platform support, and feature focus.
Which is better: HubSpot CRM or Apollo.io?
Both HubSpot CRM and Apollo.io are worth evaluating — neither has enough user reviews yet to declare a clear winner. Compare features and pricing below to find the best fit for your needs.
Is HubSpot CRM free?
HubSpot CRM offers a free tier with limited features. A paid plan is required for full access.
Is Apollo.io free?
Apollo.io offers a free tier with limited features. A paid plan is required for full access.
What are the best alternatives to both HubSpot CRM and Apollo.io?
If neither HubSpot CRM nor Apollo.io meets your needs, you can browse alternatives on each product's alternatives page. MazikBox ranks alternatives by shared categories, platforms, pricing, and user ratings.